Why IMDb should rethink the decision to close its message boards

Removal of key platform could lead to loss of discussion within film community and make site irrelevant

Earlier this month, if you visited the IMDb message boards to hash out your feelings on La La Land or to work through your post-Manchester By the Sea despondency, you might have spotted an announcement found at the top of each thread: the message boards are shutting down for good.

“In an effort to continually evaluate and enhance the customer experience on IMDb,” the announcement stated, “we have decided to disable IMDb’s message boards on 20 February 2017.” Citing data and traffic and the boards no longer providing a “positive, useful experience” as reasons, the site’s CEO Col Needham later took to the boards to address the finer points of the shutdown, while confirming that all the content posted to the boards will be removed. “Message boards are always temporary in nature,” he wrote. He encouraged users to copy and archive content, if they want to preserve it.

Continue reading...
This entry was posted in Entertainment. Bookmark the permalink.

Comments are closed.